An Uplifting Thought about Artistic Productivity

Here's a piece I (significantly) forgot to mention when I posted the writer work-day recommendation from the Creative Capital seminar.

Part of the 60% of our time we're advised to spend on productive work should be UNCONVENTIONALLY PRODUCTIVE.

That means that taking a walk to clear my head counts.

In a comment to my previous post, "Billie" described ending her work day with a bath in which a MISSING PIECE for the revision of her book popped up in her mind. Obviously, that counted. But this time need not be immediately productive to be crucial.

The RULE OF THUMB advised for unconventional productiveness (whether it produces immediately or not) is 20% of total productive time. For an 8-hour day, that works out to be roughly AN HOUR. I think that's right; feel free to check my math.

I didn't always know about the value of this kind of time. Years ago, I did a lot of work for ad agencies. I remember times I worked in agencys' offices and saw a copywriter sitting at her desk flipping through magazines, and another making paper airplanes and sailing them out a window.

Pretty brassy, I thought, to be loafing like that with the door open. Then I saw how much faster and easier it is to come up with an ad concept and headline with a variety of visual stimulation coming from a lot of different unrelated directions.

So take a walk or a bath for an hour, or more precisely for 57.6 minutes, if I've figured correctly.

And another thing--thanks for visiting here. I feel your presence and I'm glad you're here. Please won't you leave a comment about your own experience. It would help a lot of other people (not to mention keeping the wonderfully-wise-and-frequent-commenter Billie and me company)